PR services for new and emerging businesses

Michael has helped many new and emerging mortgage lenders and mortgage services providers become better known in the marketplace. He has written articles on the subprime meltdown, mortgage fraud, investment trends, technology services topics.  He is intimately familiar with business and investment trends and has media contacts at key print and web-based publications.

Publicity services that Michael provides include:

• Writing and distributing press releases on new products, personnel appointments, and other important company announcements;
• Writing and editing copy for brochures, advertisements, and newsletters;
• Ghostwriting articles and opinion pieces that can increase your reputation as an industry expert and send traffic to your website;
• Other public relations services, such as researching publications, placing articles, and contacting reporters and editors to pitch story ideas and arrange interviews.

Website Content

These are some of the articles you can use on your blog/website, email newsletters or marketing materials to help educate your audience and increase your standing as a real estate expert. Using educational articles will help increase your search engine ranking, attract visitors to your website, and build a rapport with your audience and potential customers. Appreciating the valuable tips you provide, they’ll visit your website longer and will be more likely to do business with you instead of your competitors.

How To Buy Bank-Owned Homes At Bargain Prices
Home buyers can purchase bank-owned properties for substantial discounts, but they must beware of potential pitfalls.

Pros And Cons Of Short Sales And Buying Bank-Owned Homes
Short sales and foreclosure sales have different advantages and disadvantages. Learn which option is best for you.

 Top 10 Ways To Get The Lowest Mortgage Rate Possible
View these tips to get the lowest rate you can and save the most money as possible.

Top Ways To Qualify For A Mortgage
Lending standards remain tight, but you can increase your chances of qualifying for a home loan.

Advantages Of USDA Loans
Home buyers can buy a home in rural areas with no money down with USDA mortgages. USDA home loans also offer low mortgage rates, lenient credit guidelines, and other important advantages.

FHA Home Loans Can Help
Low- and moderate-income homebuyers can use an FHA mortgage to finance their home purchase. FHA home loans allow low down payments and have more lenient qualification guidelines that standard mortgages, including lower credit scores and higher debt-to-income ratios.

Home Renovation Loans For Fixer-Uppers
FHA home renovation loans can help homebuyers pay for upgrades and repairs, including renovations of foreclosed homes purchased from banks. Homeowners can also use the loans to refinance their current mortgage and renovate their current homes with one low-rate mortgage.

Why Mortgage Rates Will Increase This Year
Experts expect mortgage rates to continue increasing this year due to several reasons.

Avoid These Common Mistakes When Applying For A Mortgage
Common errors can delay your application or cause it to be rejected. Although lenders are offering some of the lowest mortgage refinance rates in decades, they’re also carefully scrutinizing mortgage applications to make sure homeowners meet stringent loan guidelines.

When To Lock In A Mortgage Rate When Refinancing
Deciding when to lock in what you hope will be the best refinance mortgage rate can be a tricky proposition, like timing the stock market high.

How To Make Sure Your Appraisal Is Accurate
Inaccurate appraisals are one of the most common reasons for rejected mortgage refinance applications. Follow these tips to make sure your home is properly appraised.

These and many other articles are available for your website, blog, or newsletter. Contact me to have one sent to you.

Clients

Some of Michael’s clients are:

Compass Analytics
Provides valuation and interest rate risk management solutions to mortgage capital markets participants.

1st National Bank of Arizona
One of the top banks in Arizona, FNBA is a full-service lender offering a wide variety of mortgage loans.

EcoPrinta
A provider of managed print services and document management advisory services.

 Flatirons Capital Management
A company offering proprietary software and a revenue-based hedging system to provide mortgage pipeline risk management and other secondary marketing services.

Gerson Law Firm APC
A law firm specializing in real estate, real estate finance and related litigation.

MortgageDaily.com
A daily web-based publication reporting news on the mortgage industry.

Newsmax Media Inc.
Publishes Private Opportunities Club, a newsletter for high net-worth individuals, and moneynews.com, a website on the latest financial news.

Secondary Marketing Executive
A monthly journal for mortgage banking professionals.

Sun West Mortgage Co.
A mortgage banking firming offering a range of loan products, including FHA, VA, conventional, multifamily, commercial and reverse mortgages.

Sybase Inc.
A technology company specializing in developing and expanding database technology for emerging markets.

Total Mortgage Services
A leading retail and wholesale mortgage lender based in Milford, Conn.

William Mills Agency
A public relations agency serving the financial industry.

Walzak Risk Analysis
A consultant offering risk management services.

The Warren Group
A publisher of banking and finance information and custom publications for real estate and finance associations, including The Commercial Record and The Mortgage Record.